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$39.45 B Tech BIDU
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Company Profile and Overview: Baidu

The company Baidu, Inc. is a multinational technology company based in Beijing, China. It specializes in various internet-related services and products, including a widely used search engine, artificial intelligence (AI), autonomous vehicles, and cloud computing. Baidu is often referred to as the “Google of China” due to its dominant position in the Chinese search engine market.

Baidu was founded in 2000 by Robin Li and Eric Xu. Since then, it has grown into one of the largest and most influential technology companies in China, with a strong presence in various sectors of the online and technology industry. The company has also expanded its operations globally, with offices and research centers in various countries around the world.

The company’s headquarters are located in Beijing, China. Baidu has a significant impact on the Chinese economy and has played a crucial role in the development of the country’s internet and technology sector.

History of Baidu

Baidu was founded in January 2000 by Robin Li and Eric Xu, both of whom were Chinese nationals with a strong background in technology and computer science. The company initially started as a search engine, competing with other search engines in China such as Google and Yahoo. In 2001, Baidu launched its Chinese-language search engine, which quickly gained popularity and became the leading search engine in China.

Over the years, Baidu has expanded its services and products to include various other internet-related offerings, such as online advertising, mapping, cloud computing, and AI. The company has also invested heavily in research and development, aiming to leverage cutting-edge technologies to enhance its offerings and stay ahead of the competition.

Baidu went public on the NASDAQ stock exchange in 2005, making it one of the first Chinese internet companies to list on a major U.S. stock exchange. This move helped further propel the company’s growth and provided it with significant financial resources to continue expanding its operations and investing in new technologies.

In recent years, Baidu has focused on AI and autonomous vehicles, seeking to position itself as a leader in these emerging fields. The company has made significant progress in developing AI technologies and has also been testing autonomous vehicles in various cities in China.

Baidu’s history is marked by innovative breakthroughs and strategic business decisions that have propelled the company to its current position as a major player in the global technology industry.

Founders of Baidu

Robin Li and Eric Xu are the co-founders of Baidu, Inc. Both of them are influential figures in the Chinese technology industry and have played crucial roles in shaping the development and growth of the company.

Robin Li, born in 1968 in Yangquan, China, is a highly regarded entrepreneur and computer scientist. He received a bachelor’s degree in information management from Peking University and subsequently obtained a master’s degree in computer science from the State University of New York at Buffalo. Before founding Baidu, Li worked at Infoseek, a pioneering search engine company in the United States.

Eric Xu, also known as Eric Xu Yong, is a technology entrepreneur and executive who co-founded Baidu with Robin Li. Xu holds a master’s degree in computer science from the State University of New York at Buffalo and has extensive experience in the technology industry. He has played a key role in shaping Baidu’s strategic direction and overseeing its growth and expansion.

Together, Li and Xu have been instrumental in building Baidu into a global technology powerhouse, leading the company through various challenges and opportunities and steering it towards continued success.

Headquarters of Baidu

Baidu has its headquarters located in Beijing, China. The company’s headquarters serves as the central hub for its operations and management, housing various departments and teams that work on different aspects of Baidu’s business, including research and development, engineering, marketing, and administration.

The headquarters of Baidu reflects the company’s status as a major player in the Chinese and global technology industries, and it provides a base for Baidu’s continued growth and innovation. In addition to its headquarters in Beijing, Baidu also has offices and research centers in other parts of China and around the world, including the United States, Europe, and Southeast Asia.

Overall, Baidu’s headquarters play a central role in the company’s operations and symbolize its position as a key player in the global technology landscape.

In conclusion, Baidu, Inc. is an influential and innovative technology company with a significant impact on the Chinese and global internet and technology industries. Founded by Robin Li and Eric Xu, Baidu has grown from a search engine company to a diverse and dynamic organization with a focus on AI, autonomous vehicles, and other cutting-edge technologies. Its headquarters in Beijing, China, serves as the central hub for its operations and reflects its status as a major player in the global technology landscape.


Baidu is a leading Chinese multinational technology company specializing in Internet-related services and products. It was founded in 2000 by Robin Li and Eric Xu, with its headquarters located in Beijing, China. Baidu is considered one of the largest AI and internet companies in the world, with a stronghold on the Chinese market.

The company’s operations encompass a wide range of internet services, including search engine, cloud computing, AI, autonomous driving, and other related technologies. Baidu’s primary focus is on providing internet search services, making it the most widely used search engine in China. The company has also ventured into other digital services such as online marketing, entertainment, and financial services.

In addition to its presence in China, Baidu has also expanded its operations globally, with research and development centers in several countries, including the United States, Japan, and Israel. The company has been striving to strengthen its global presence and make inroads into overseas markets.


Baidu offers a diverse range of products and services catering to various segments of the internet industry. Its flagship product is the Baidu search engine, which dominates the Chinese search market. Baidu’s search engine provides users with a wide range of search services, including web pages, news, images, and multimedia files.

In addition to its search engine, Baidu has also developed and launched several other products and services. These include Baidu Maps, a popular mapping service in China; Baidu Cloud, a cloud computing service; Baidu AI, an artificial intelligence platform; and Apollo, an autonomous driving platform. Baidu has also entered the smart speaker market with its Xiaodu smart speakers, which are designed to compete with global brands such as Amazon Echo and Google Home.

Baidu’s product portfolio also extends to online marketing and advertising services, content distribution platforms, and financial services. The company has been proactive in developing new products and services to keep up with the latest technological trends and consumer demands.

Relevance in the Field

Baidu’s significance in the technology industry is primarily attributed to its dominance in the Chinese market and its advancements in artificial intelligence and related technologies. As the leading search engine in China, Baidu plays a critical role in shaping the country’s digital landscape. It serves as the primary gateway for Chinese internet users to access information, entertainment, and various other online services.

Moreover, Baidu has made considerable investments in AI research and development, positioning itself as a prominent player in the global AI industry. The company has been focusing on leveraging AI to enhance its existing products and develop innovative solutions for various sectors, including healthcare, transportation, and finance.

One of Baidu’s pivotal initiatives in the field of autonomous driving has been its Apollo platform, which aims to accelerate the development and deployment of autonomous vehicles. The company has collaborated with various automotive manufacturers and technology partners to advance the capabilities of autonomous driving technology, further solidifying its relevance in the field.

Baidu’s efforts in cloud computing have also reinforced its position as a key player in the technology sector. Its cloud services cater to a wide range of businesses, from startups to large enterprises, and have contributed to the company’s growth in the competitive cloud market.


Baidu’s continuous drive for innovation and technological advancement has earned the company a significant presence in the global technology landscape. Its focus on AI and related technologies, along with its extensive product offerings, has enabled Baidu to diversify its business and compete in various segments of the internet industry.

The company’s commitment to research and development has led to breakthroughs in AI, cloud computing, and autonomous driving, positioning Baidu at the forefront of technological innovation. Moreover, Baidu’s investments in global expansion and strategic partnerships have contributed to its growing influence beyond the Chinese market.

As Baidu continues to evolve and expand its product portfolio, it is poised to play a vital role in shaping the future of technology, particularly in the fields of AI, autonomous driving, and cloud computing. The company’s strong presence in China, coupled with its global aspirations, makes it a force to be reckoned with in the ever-evolving tech industry.

Company Overview

Company Name Baidu
Founded 2000
Number of Employees Over 40,000
Sector Technology
Main Products Search engine, cloud computing, AI, autonomous driving
Revenue Approximately $16 billion (2020)
Headquarters Beijing, China
Countries Global presence with operations in multiple countries
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